2026 plan year

2026 health insurance plans in Wisconsin

Marketplace plans and prices vary by county. The benchmark is the second-lowest-cost silver plan, which is what tax credits are based on. Prices are monthly, for a 40-year-old, before subsidies.

CountyPlansInsurersBenchmark silverCheapest bronzeBenchmark vs. 2025
Adams County374$586$379+17.3%
Ashland County343$778$562+21.7%
Barron County373$746$593+11%
Bayfield County373$670$474+22.6%
Brown County575$542$418+13.9%
Buffalo County534$699$494+15.9%
Burnett County424$698$514+10.2%
Calumet County222$543$397+24%
Chippewa County343$746$577+12.7%
Clark County464$687$562+11%
Columbia County494$587$384+17.3%
Crawford County464$658$405+16.3%
Dane County493$548$353+27%
Dodge County464$639$399+32.5%
Door County494$542$418+13.9%
Douglas County454$670$474+22.6%
Dunn County252$746$577+12.7%
Eau Claire County343$746$577+12.7%
Florence County363$584$431+11.8%
Fond du Lac County91$647$399+34.2%
Forest County373$646$530+12.1%
Grant County182$658$405+16.3%
Green County463$580$357+13.1%
Green Lake County363$616$379+10.6%
Iowa County182$658$405+16.3%
Iron County282$702$552+15.2%
Jackson County534$699$494+18.3%
Jefferson County272$624$384+27%
Juneau County283$586$379+17.3%
Kenosha County353$631$468+36.8%
Kewaunee County575$542$418+13.9%
La Crosse County373$638$457+8.1%
Lafayette County182$658$405+16.3%
Langlade County282$646$530+12.1%
Lincoln County373$631$486+17.7%
Manitowoc County403$542$448+13.9%
Marathon County464$631$486+17.7%
Marinette County312$542$448+13.9%
Marquette County303$586$379+17.3%
Menominee County333$584$431+11.8%
Milwaukee County353$663$485+44.1%
Monroe County373$699$494+15.9%
Oconto County444$542$418+13.9%
Oneida County282$646$530+12.1%
Outagamie County303$543$397+24%
Ozaukee County534$576$447+29.4%
Pepin County534$746$577+12.7%
Pierce County293$624$451+15%
Polk County263$625$456+13.9%
Portage County282$631$486+17.7%
Price County282$687$562+11%
Racine County353$631$468+36.8%
Richland County182$616$379+10.6%
Rock County242$546$357+18.2%
Rusk County343$746$599+11%
Saint Croix County293$624$451+15%
Sauk County484$573$353+14.7%
Sawyer County343$778$562+21.7%
Shawano County545$542$431+13.9%
Sheboygan County313$573$406+18.7%
Taylor County282$687$562+11%
Trempealeau County443$638$457+8.1%
Vernon County464$658$405+16.3%
Vilas County282$646$530+12.1%
Walworth County464$546$384+18.2%
Washburn County373$670$474+22.6%
Washington County534$576$447+29.4%
Waukesha County625$576$423+29.4%
Waupaca County303$543$397+12.6%
Waushara County424$543$397+12.6%
Winnebago County303$543$397+24%
Wood County373$631$486+17.7%

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