nursing home in Rocky Mount, NC
Rocky Mount Rehabilitation Center
160 S Winstead Avenue, Rocky Mount, NC 27804 · (252) 443-7666
★★★★★2
Below average
CMS overall star rating
CMS overall star rating
- Health inspections★★★★★2
- Staffing★★★★★3
- Quality measures★★★★★2
Source: Centers for Medicare & Medicaid Services (CMS), Medicare Care Compare. We refresh our information from this source. About our data
Rocky Mount Rehabilitation Center at a glance
Rocky Mount Rehabilitation Center is a 117-bed for-profit nursing home in Rocky Mount, North Carolina (Nash County).
CMS gives it 2 out of 5 stars on its overall star rating, worse than the North Carolina average of 2.9.
Residents receive about 3.8 hours of nursing care per day (0.6 of them from registered nurses), close to the state average of 3.9 hours.
Its most recent standard health inspection (November 21, 2025) found 15 health citations. The North Carolina average is 4.7.
Federal regulators fined it 2 times in the past three years, totaling $27,872.
Nursing staff turnover is 47.2% per year (state average 49%).
Facility details
- Type
- Nursing home
- Ownership
- For Profit - Limited Liability Company
- Beds
- 117
- Certified for
- Medicare and Medicaid
- Chain / affiliated entity
- Sovereign Healthcare Holdings
- Medicare-certified since
- July 1, 1987
- Resident/family council
- Resident
- County
- Nash County
- CMS Certification Number
- 345260
Ratings
| Measure | This facility | North Carolina avg. | U.S. avg. | vs. U.S. |
|---|---|---|---|---|
| Overall star rating ⓘ (higher is better) | 2 / 5 | 2.9 / 5 | 3 / 5 | Worse |
| Health inspection rating ⓘ (higher is better) | 2 / 5 | 2.9 / 5 | 2.8 / 5 | Worse |
| Staffing rating ⓘ (higher is better) | 3 / 5 | 2.7 / 5 | 2.9 / 5 | Average |
| Quality measures rating ⓘ (higher is better) | 2 / 5 | 3.3 / 5 | 3.6 / 5 | Worse |
| Long-stay quality rating (higher is better) | 4 / 5 | 3.4 / 5 | 3.8 / 5 | Average |
| Short-stay (rehab) quality rating (higher is better) | 1 / 5 | 3 / 5 | 3.3 / 5 | Worse |
Staffing
| Measure | This facility | North Carolina avg. | U.S. avg. | vs. U.S. |
|---|---|---|---|---|
| Total nurse staff hours per resident per day ⓘ (higher is better) | 3.76 hrs | 3.85 hrs | 3.86 hrs | Average |
| Registered nurse hours per resident per day (higher is better) | 0.61 hrs | 0.62 hrs | 0.69 hrs | Worse |
| Nurse aide hours per resident per day (higher is better) | 2.15 hrs | 2.34 hrs | 2.32 hrs | Worse |
| Weekend nurse staff hours per resident per day (higher is better) | 3.41 hrs | 3.42 hrs | 3.42 hrs | Average |
| Nursing staff turnover (yearly) (lower is better) | 47.2% | 49% | 45.8% | Average |
| Registered nurse turnover (yearly) (lower is better) | 72.2% | 45.6% | 42.9% | Worse |
| Administrators who left in the past year (lower is better) | 2 | 1 | 1 | Worse |
Inspections
| Measure | This facility | North Carolina avg. | U.S. avg. | vs. U.S. |
|---|---|---|---|---|
| Health citations in the most recent inspection (lower is better) | 15 | 5 | 9 | Worse |
| Citations from complaint investigations (latest cycle) (lower is better) | 5 | 2 | 3 | Worse |
| Weighted health inspection score ⓘ (lower is better) | 77.8 | 49.2 | 80.6 | Average |
Penalties
| Measure | This facility | North Carolina avg. | U.S. avg. | vs. U.S. |
|---|---|---|---|---|
| Fines in the past 3 years (lower is better) | 2 | 1 | 1 | Worse |
| Total fines in the past 3 years (lower is better) | $27,872 | $36,617 | $30,972 | Better |
| All federal penalties in the past 3 years (lower is better) | 2 | 1 | 1 | Worse |
Size
| Measure | This facility | North Carolina avg. | U.S. avg. | vs. U.S. |
|---|---|---|---|---|
| Certified beds | 117 | 105 | 107 | |
| Average residents per day | 101 | 87 | 86 | |
| Occupancy | 86.7% | 83.6% | 80.9% |
Long-stay residents
| Measure | This facility | North Carolina avg. | U.S. avg. | vs. U.S. |
|---|---|---|---|---|
| Long-stay residents with a fall causing major injury (lower is better) | 3.3% | 3.5% | 3.2% | Average |
| Long-stay residents with pressure ulcers (lower is better) | 8.9% | 5.5% | 4.6% | Worse |
| Long-stay residents given antipsychotic medication (lower is better) | 3.5% | 14% | 15.4% | Better |
| Long-stay residents with a urinary tract infection (lower is better) | 2.5% | 2.3% | 1.6% | Worse |
| Long-stay residents with a catheter left in the bladder (lower is better) | 0.2% | 0.7% | 0.8% | Better |
| Long-stay residents needing more help with daily activities (lower is better) | 8.1% | 15.6% | 13.9% | Better |
| Long-stay residents whose walking worsened (lower is better) | 13.6% | 18.3% | 14.1% | Average |
| Long-stay residents who lose too much weight (lower is better) | 6.9% | 7.2% | 5.2% | Worse |
| Long-stay residents with depressive symptoms (lower is better) | 4.8% | 5.9% | 12.8% | Better |
| Long-stay residents who were physically restrained (lower is better) | 0% | 0% | 0.1% | Better |
| Long-stay residents given anti-anxiety or sleep medication (lower is better) | 8.1% | 21.3% | 19.5% | Better |
| Long-stay residents with new or worse incontinence (lower is better) | 16.5% | 20.7% | 19% | Better |
| Long-stay residents given a flu vaccine (higher is better) | 100% | 94.1% | 95.5% | Average |
| Long-stay residents given a pneumonia vaccine (higher is better) | 99.1% | 92% | 93.6% | Better |
Short-stay residents
| Measure | This facility | North Carolina avg. | U.S. avg. | vs. U.S. |
|---|---|---|---|---|
| Short-stay residents newly given antipsychotic medication (lower is better) | 0% | 1.4% | 1.6% | Better |
| Short-stay residents given a flu vaccine (higher is better) | 94.1% | 78.1% | 79.8% | Better |
| Short-stay residents given a pneumonia vaccine (higher is better) | 76.7% | 80.6% | 82% | Worse |
Inspection citations
State inspectors cited this home for 27 health deficiencies and 15 fire safety deficiencies in the inspection records CMS currently publishes. 2 citations involved actual harm, including 1 rated "immediate jeopardy".
| Date | Citation | Severity | Status |
|---|---|---|---|
| March 5, 2026 Complaint | Safeguard resident-identifiable information and/or maintain medical records on each resident that are in accordance with accepted professional standards. Resident Assessment and Care Planning Deficiencies · Tag F0842 | D Potential harm, isolated | Corrected March 30, 2026 |
| March 5, 2026 Complaint | Develop and implement policies and procedures to prevent abuse, neglect, and theft. Freedom from Abuse, Neglect, and Exploitation Deficiencies · Tag F0607 | D Potential harm, isolated | Corrected March 31, 2026 |
| November 21, 2025 Standard | Ensure drugs and biologicals used in the facility are labeled in accordance with currently accepted professional principles; and all drugs and biologicals must be stored in locked compartments, separately locked, compartments for controlled drugs. Pharmacy Service Deficiencies · Tag F0761 | E Potential harm, pattern | Corrected December 8, 2025 |
| November 21, 2025 Standard | Safeguard resident-identifiable information and/or maintain medical records on each resident that are in accordance with accepted professional standards. Resident Assessment and Care Planning Deficiencies · Tag F0842 | E Potential harm, pattern | Corrected December 8, 2025 |
| November 21, 2025 Complaint | Employ staff that are licensed, certified, or registered in accordance with state laws. Administration Deficiencies · Tag F0839 | E Potential harm, pattern | Corrected December 8, 2025 |
| November 21, 2025 Complaint | Protect each resident from the wrongful use of the resident's belongings or money. Freedom from Abuse, Neglect, and Exploitation Deficiencies · Tag F0602 | D Potential harm, isolated | Corrected December 8, 2025 |
| November 21, 2025 Complaint | Provide safe and appropriate respiratory care for a resident when needed. Quality of Life and Care Deficiencies · Tag F0695 | D Potential harm, isolated | Corrected December 8, 2025 |
| November 21, 2025 Standard | Ensure that feeding tubes are not used unless there is a medical reason and the resident agrees; and provide appropriate care for a resident with a feeding tube. Quality of Life and Care Deficiencies · Tag F0693 | D Potential harm, isolated | Corrected December 8, 2025 |
| November 21, 2025 Standard | Provide appropriate care for residents who are continent or incontinent of bowel/bladder, appropriate catheter care, and appropriate care to prevent urinary tract infections. Quality of Life and Care Deficiencies · Tag F0690 | D Potential harm, isolated | Corrected December 8, 2025 |
| November 21, 2025 Standard | Ensure services provided by the nursing facility meet professional standards of quality. Resident Assessment and Care Planning Deficiencies · Tag F0658 | D Potential harm, isolated | Corrected December 8, 2025 |
| November 21, 2025 Standard | Ensure medication error rates are not 5 percent or greater. Pharmacy Service Deficiencies · Tag F0759 | D Potential harm, isolated | Corrected December 8, 2025 |
| November 21, 2025 Standard | Ensure that nurses and nurse aides have the appropriate competencies to care for every resident in a way that maximizes each resident's well being. Nursing and Physician Services Deficiencies · Tag F0726 | D Potential harm, isolated | Corrected December 8, 2025 |
| November 21, 2025 Standard | Conduct and document a facility-wide assessment to determine what resources are necessary to care for residents competently during both day-to-day operations (including nights and weekends) and emergencies. Administration Deficiencies · Tag F0838 | C No harm, widespread | Corrected December 8, 2025 |
| November 21, 2025 Standard | Post nurse staffing information every day. Nursing and Physician Services Deficiencies · Tag F0732 | C No harm, widespread | Corrected December 8, 2025 |
| November 21, 2025 Standard | Provide the required documentation or notification related to the resident's needs, appeal rights, or bed-hold policies. Resident Rights Deficiencies · Tag F0628 | B No harm, pattern | Corrected December 8, 2025 |
| January 9, 2025 Complaint | Provide appropriate treatment and care according to orders, resident’s preferences and goals. Quality of Life and Care Deficiencies · Tag F0684 | J Immediate jeopardy, isolated | Corrected January 29, 2025 |
| January 9, 2025 Complaint | Immediately tell the resident, the resident's doctor, and a family member of situations (injury/decline/room, etc.) that affect the resident. Resident Rights Deficiencies · Tag F0580 | D Potential harm, isolated | Corrected January 29, 2025 |
| January 9, 2025 Complaint | Safeguard resident-identifiable information and/or maintain medical records on each resident that are in accordance with accepted professional standards. Resident Assessment and Care Planning Deficiencies · Tag F0842 | D Potential harm, isolated | Corrected January 29, 2025 |
| November 19, 2024 Complaint | Provide appropriate treatment and care according to orders, resident’s preferences and goals. Quality of Life and Care Deficiencies · Tag F0684 | G Actual harm, isolated | Corrected December 4, 2024 |
| November 19, 2024 Complaint | Immediately tell the resident, the resident's doctor, and a family member of situations (injury/decline/room, etc.) that affect the resident. Resident Rights Deficiencies · Tag F0580 | D Potential harm, isolated | Corrected December 4, 2024 |
| November 19, 2024 Complaint | Ensure each resident’s drug regimen must be free from unnecessary drugs. Pharmacy Service Deficiencies · Tag F0757 | D Potential harm, isolated | Corrected December 4, 2024 |
| August 1, 2024 Fire safety | Install an approved automatic sprinkler system. Smoke Deficiencies · Tag K0351 | F Potential harm, widespread | Corrected November 29, 2024 |
| August 1, 2024 Fire safety | Use approved construction type or materials. Construction Deficiencies · Tag K0161 | F Potential harm, widespread | Corrected November 29, 2024 |
| August 1, 2024 Fire safety | Ensure heating and ventilation systems that have been properly installed according to the manufacturer's instructions. Services Deficiencies · Tag K0521 | F Potential harm, widespread | Corrected November 29, 2024 |
| August 1, 2024 Fire safety | Keep aisles, corridors, and exits free of obstruction in case of emergency. Egress Deficiencies · Tag K0211 | F Potential harm, widespread | Corrected November 29, 2024 |
| August 1, 2024 Fire safety | Have properly installed electrical wiring and gas equipment. Services Deficiencies · Tag K0511 | F Potential harm, widespread | Corrected November 29, 2024 |
| August 1, 2024 Fire safety | Ensure smoke barriers are constructed to a 1 hour fire resistance rating. Smoke Deficiencies · Tag K0372 | F Potential harm, widespread | Corrected November 29, 2024 |
| August 1, 2024 Fire safety | Install corridor and hallway doors that block smoke. Smoke Deficiencies · Tag K0363 | E Potential harm, pattern | Corrected November 29, 2024 |
| August 1, 2024 Fire safety | Have an enclosure around a vertical opening shaft. Smoke Deficiencies · Tag K0311 | D Potential harm, isolated | Corrected November 29, 2024 |
| August 1, 2024 Fire safety | Ensure receptacles at patient bed locations and where general anesthesia is administered, are tested after initial installation, replacement or servicing. Gas, Vacuum, and Electrical Systems Deficiencies · Tag K0914 | D Potential harm, isolated | Corrected November 29, 2024 |
| August 1, 2024 Fire safety | Have simulated fire drills held at unexpected times. Miscellaneous Deficiencies · Tag K0712 | D Potential harm, isolated | Corrected November 29, 2024 |
| August 1, 2024 Fire safety | Inspect, test, and maintain automatic sprinkler systems. Smoke Deficiencies · Tag K0353 | D Potential harm, isolated | Corrected November 29, 2024 |
| August 1, 2024 Standard | Ensure each resident receives an accurate assessment. Resident Assessment and Care Planning Deficiencies · Tag F0641 | D Potential harm, isolated | Corrected August 23, 2024 |
| August 1, 2024 Standard | Coordinate assessments with the pre-admission screening and resident review program; and referring for services as needed. Resident Assessment and Care Planning Deficiencies · Tag F0644 | D Potential harm, isolated | Corrected August 23, 2024 |
| August 1, 2024 Standard | Provide safe and appropriate respiratory care for a resident when needed. Quality of Life and Care Deficiencies · Tag F0695 | D Potential harm, isolated | Corrected August 23, 2024 |
| August 1, 2024 Standard | Develop the complete care plan within 7 days of the comprehensive assessment; and prepared, reviewed, and revised by a team of health professionals. Resident Assessment and Care Planning Deficiencies · Tag F0657 | D Potential harm, isolated | Corrected August 23, 2024 |
| August 1, 2024 Complaint | Reasonably accommodate the needs and preferences of each resident. Resident Rights Deficiencies · Tag F0558 | D Potential harm, isolated | Corrected August 23, 2024 |
| August 1, 2024 Standard | Have the Quality Assessment and Assurance group have the required members and meet at least quarterly Administration Deficiencies · Tag F0868 | C No harm, widespread | Corrected August 23, 2024 |
| April 13, 2023 Fire safety | Ensure smoke barriers are constructed to a 1 hour fire resistance rating. Smoke Deficiencies · Tag K0372 | E Potential harm, pattern | Corrected June 16, 2023 |
| April 13, 2023 Fire safety | Ensure heating and ventilation systems that have been properly installed according to the manufacturer's instructions. Services Deficiencies · Tag K0521 | E Potential harm, pattern | Corrected June 16, 2023 |
| April 13, 2023 Fire safety | Have proper medical gas storage and administration areas. Gas, Vacuum, and Electrical Systems Deficiencies · Tag K0923 | D Potential harm, isolated | Corrected June 16, 2023 |
| April 13, 2023 Fire safety | Ensure that special areas are constructed so that walls can resist fire for one hour or have an approved fire extinguishing system. Smoke Deficiencies · Tag K0321 | D Potential harm, isolated | Corrected June 16, 2023 |
Severity letters follow the CMS scope-and-severity grid: A–C no actual harm with potential for minimal harm; D–F potential for more than minimal harm; G–I actual harm; J–L immediate jeopardy to resident health or safety. How to read inspection citations.
Fines and payment denials
CMS reports 2 federal penalties in the past three years, including $27,872 in fines.
| Date | Penalty | Amount / length |
|---|---|---|
| January 9, 2025 | Fine | $17,345 |
| November 19, 2024 | Fine | $10,527 |
Owners and managers
Individuals and organizations reported to CMS as owning or operating this nursing home.
| Name | Role | Share | Since |
|---|---|---|---|
| CRONQUIST, ROYCE Individual | adp of the snf | NOT APPLICABLE | 02/01/2018 |
| DEITER, SARA Individual | adp of the snf | NOT APPLICABLE | 10/23/2025 |
| GHANNAM, WASEEM Individual | adp of the snf | NOT APPLICABLE | 05/01/2026 |
| KELLY, MICHELLE Individual | adp of the snf | NOT APPLICABLE | 02/01/2018 |
| MELTON, DONALD Individual | adp of the snf | NOT APPLICABLE | 05/01/2014 |
| PECK, ROBERT Individual | adp of the snf | NOT APPLICABLE | 06/29/2026 |
| SOUTHERN HEALTHCARE MANAGEMENT LLC Organization | adp of the snf | NOT APPLICABLE | 04/15/2025 |
| SOVEREIGN CAROLINA HOLDINGS LLC Organization | direct ownership interest | NOT APPLICABLE | 05/01/2014 |
| CRONQUIST 2015 FAMILY TR Organization | indirect ownership interest | NOT APPLICABLE | 12/31/2015 |
| JOHN J NOTERMANN BUSINESS TR Organization | indirect ownership interest | NOT APPLICABLE | 11/12/2017 |
| NOTERMANN, BRENDA Individual | individual is an owner, partner or trustee of any adp of the snf | NOT APPLICABLE | 04/15/2025 |
| PECK, ROBERT Individual | managing control - governing body | NOT APPLICABLE | 06/29/2026 |
| CRONQUIST, ROYCE Individual | operational/managerial control | NOT APPLICABLE | 11/12/2017 |
| DEITER, SARA Individual | operational/managerial control | NOT APPLICABLE | 10/23/2025 |
| GHANNAM, WASEEM Individual | operational/managerial control | NOT APPLICABLE | 05/01/2026 |
| MELTON, DONALD Individual | operational/managerial control | NOT APPLICABLE | 05/01/2014 |
| SOUTHERN HEALTHCARE MANAGEMENT LLC Organization | operational/managerial control | NOT APPLICABLE | 05/01/2014 |
Other nursing homes near Rocky Mount Rehabilitation Center
The Lodge at Rocky Mount Health and Rehabilitation
3322 Village Road, Rocky Mount, NC 27804 · 1.7 mi
For-profit · 100 beds · Part of Sanstone Health & Rehabilitation
★★★★★3AverageThe Carrolton of Nash
7369 Hunter Hill Road, Rocky Mount, NC 27804 · 1.8 mi
For-profit · 141 beds · Part of Carrolton Nursing Homes
★★★★★4Above averageAutumn Care of Nash
1210 Eastern Avenue, Nashville, NC 27856 · 4.7 mi
For-profit · 60 beds · Part of Saber Healthcare Group
★★★★★3AverageLongleaf Neuro-Medical Treatment Center
4761 Ward Boulevard, Wilson, NC 27893 · 16.5 mi
Government · 248 beds
★★★★★3AverageEdgecombe Health Center By Harborview
1000 Western Boulevard, Tarboro, NC 27886 · 16.9 mi
For-profit · 159 beds · Part of Harborview Health Systems
★★★★★1Much below averageWilson Rehabilitation and Nursing Center
1705 South Tarboro Street, Wilson, NC 27893 · 16.9 mi
For-profit · 90 beds · Part of Lifepoint Health
★★★★★4Above average
Frequently asked questions
What is Rocky Mount Rehabilitation Center's rating?
Rocky Mount Rehabilitation Center has 2 out of 5 stars on the CMS overall star rating. The average for North Carolina nursing homes is 2.9 stars.
How many inspection citations did Rocky Mount Rehabilitation Center receive?
Its most recent standard health inspection found 15 citations, compared with a North Carolina average of 4.7. Every citation is listed on this page with its severity.
Does Rocky Mount Rehabilitation Center accept Medicare and Medicaid?
CMS lists it as certified for: Medicare and Medicaid. Call the facility to confirm bed availability and whether it accepts your specific plan.
Who owns Rocky Mount Rehabilitation Center?
It is for profit - limited liability company and part of Sovereign Healthcare Holdings. The ownership section on this page lists the owners and managers reported to CMS.
Where is Rocky Mount Rehabilitation Center and how do I contact it?
Rocky Mount Rehabilitation Center is at 160 S Winstead Avenue, Rocky Mount, NC 27804. Phone: (252) 443-7666.
About this data
Ratings and measures come from the Centers for Medicare & Medicaid Services (CMS), Medicare Care Compare. They're based on state inspections, patient surveys and facility reports, and they describe the past. Facilities change, so visit in person and confirm details directly. About our data · Spotted an error? Let us know.